HIGHTOP MACHINERY
In mid-May 2022, the "Ask - Shandong Hightop Group Visit and Study Tour" event organized by Alibaba kicked off in Jining, Shandong. Participating in this event are cross-border e-commerce enterprises in Jining area, leading foreign trade export enterprises, outstanding foreign trade enterprises in Linyi area, leaders of Jining area of Alibaba International Station, etc.
The epidemic in the past two years has affected many enterprises, but Shandong Hightop Machinery Group seized the opportunity under the epidemic and developed rapidly. In the past year, the foreign trade export volume of Hightop Group has exceeded 100 million yuan, and the sales team has also expanded to more than 60 people. The main purpose of this study tour is to learn the operation experience and skills of the Alibaba International Station of the Hightop Group, learn how the Hightop Group can go upstream under the epidemic situation, and help more foreign trade companies to unlock new ideas and new ideas for Alibaba operations direction.
During the event, the guests visited Shandong Hightop Group on the spot. Jimmy, the co-founder of the group, shared his 12-year foreign trade sales skills and the practical experience of Hightop's foreign trade from 0 to 1 to various enterprises.
Hightop Group is a large-scale construction machinery and equipment manufacturing group integrating scientific research, production, sales and service. It mainly produces and manufactures small excavators, skid steer loaders, lawn mowers, sprayers and other mechanical products. It has been more than 6 years since the opening of the first Alibaba International Station in 2016. As of 2022, Hightop Group has opened 12 Alibaba International Station stores, 7 of which are Verified Supplier, with annual sales exceeding 100 million yuan.
The study tour team praised Hightop's good working environment, orderly production process, strict quality control, harmonious working atmosphere and hard-working employees, and conducted in-depth discussions with the company's senior management on the operation of Alibaba International Station. In the future development, we will achieve mutual benefit and win-win, and grow together!